What You Need to Know About Boise Hair Salon Diversion Products

What are Boise hair salon diversion products??

Many people are not aware of Boise hair salon diversion products. However, you’ve probably witnessed examples of diversion many times. Boise hair salon diversion products are salon products that end up getting sold in “unauthorized” places. For example Redken products are only sold exclusively in authorized salons. However, you might just come across a few bottles in your local supermarket or drugstore. Boise hair salon professional products that you find outside of an authorized retailer are considered to be “diverted.”

While you can certainly buy something that looks like many of the same products we have at unDONE Salon at your local discount or grocery store, more than likely they’re not the real deal…

Why Boise hair salon diversion products are bad.

Boise hair salon diversion products can be counterfeit, diluted formulas, or even old, expired formulas that may not be safe to use. Many Boise hair salon products include in their advertising that only genuine products are guaranteed in salons. This means that if you buy name brand Boise hair salon products in a supermarket or any other outlet other than a salon, we cannot guarantee they are authentic or safe.

The problem with big chains, including places you normally shop at like Target or CVC that seem like they carry legit Boise hair salon products is that they’re not authorized to carry these brands, hence the term “diversion”.

Are you in danger?

It’s possible. Contaminated or counterfeit Boise hair salon products can cause irritation or even infection. What happens in these types of “grey market” situations is that big chains will buy Boise hair salon products from legitimate distributors, then set them aside in a warehouse for years until the bar-code expires so they can’t be tracked. During this time, not only does the barcode expire but so does the the product.

Stay Informed…

While Boise hair salon diversion products remain a hot topic in the salon industry, diverters keep changing their tactics so that manufacturers have to continue to design more effective and sophisticated anti-diversion tools. Everyone who works or takes part in this dynamic industry (especially YOU as a consumer) should stay informed about these issues in order to protect the overall health and well-being of the professional beauty industry.


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